Looking to start or grow your business this new year? Join us for this class series. Each class will identify business research tools and resources to help you along the way. Refreshments and desserts will be provided. Social media is an important part of any marketing program and a dynamic tool for engaging supporters and the public at large. Realistically, it can take time to implement and maintain an effective social media campaign. This class is designed so that participants can learn to make savvy social media choices that earn the maximum results possible. We will cover basic to intermediate paid Facebook campaigns but a majority of this class will be devoted to understanding how Facebook’s algorithm works and how to maximize engagement at no cost. Participants must register at: https://clients.coloradosbdc.org/workshop.aspx?ekey=30380002 - use link below. About the presenter- James is the E-Marketing Specialist for the High Plains Library District (HPLD), overseeing all social media and online marketing strategy. Previously working in Crested Butte, CO, he pioneered native advertising in the lodging industry. He also assists Weld County and international nonprofits in applying for and managing Google Ad Grants.